Ecommerce Website Design
An online store has a different job than a brochure site: every page is a step toward a sale, and a weak step can lose the customer.
Jude Pudlao provides ecommerce website design for online stores, covering product pages, checkout setup, mobile layouts and page speed. Stores are planned in Figma when the project needs it and built on WooCommerce with WordPress or on Shopify, with the platform chosen with you before any work starts.
Clear product pages
Clear images, real descriptions and clearly shown pricing, so a shopper can see what the product is and what it costs.
Checkout setup
The cart and checkout are set up in the platform’s own settings. Payment, shipping and tax options are connected as your platform supports them in your country.
Mobile-first design
Layouts are designed for the phone first, then scaled up to tablet and desktop.
Speed optimization
Pages are built to load quickly, with images and add-ons kept to what the store needs. A slow store can lose shoppers before a page finishes loading.
Platform that fits
WordPress with WooCommerce or Shopify, whichever suits how you sell. The platform is chosen with you before any design work starts.
SEO built in
Testimonial
What My Clients Say
Testimonials from web design clients.
"I really enjoyed working with Jude on my website redesign. He did an awesome job bringing my ideas to life and the final results looks great! Jude is easy to work with, creative, and pays attention to the small details. I'm really happy with how the website turned out and would definitely recommend him to anyone looking for a great web designer"
“Jude was absolutely instrumental in the successful launch of our websites and played a pivotal role in numerous other design initiatives during his tenure. His contributions directly elevated our brand, strengthened our online presence, and set a standard of creative excellence that continues to influence our work today. He brought creativity, strategic vision, and meticulous attention to detail to every project he touched.”
“I had the opportunity to work with Jude on the same project, and the experience was excellent. Jude is highly professional, communicates clearly, and consistently delivers work on time. What really stands out is Jude’s strong web design skill set. The quality of design, attention to detail, and understanding of user experience were impressive and clearly added value to the overall project.”
“I want to say I had an amazing experience with Jude he was super available and worked nights to make the website exactly as planned and very quick. And of course the website is beautiful!”
“I highly recommend Jude Pudlao for web development and design roles. During our time working together at Big Market, Jude consistently demonstrated strong technical skills, reliability, and a proactive work ethic. He met deadlines, solved problems independently, and was always open to feedback and improvement. While his creativity showed potential for growth, his eagerness to learn and adapt stood out. I believe Jude will excel in an environment where he can continue to refine his skills and expand his creative abilities.”
“I have been overseeing Jude’s journey within the Design Team at Best Marketing Agency. Throughout his time at Best Marketing Agency, Jude has proved to complete the tasks given to him timely and never failed to meet his KPIs. In fact, he has shown to exceed the number of KPIs set for him. With more lenience and patience towards Jude, I believe that he will be a valuable asset to any invaluable asset to any team or organization.”
Featured Project
GrowMentrix: SEO Agency Website Redesign
GrowMentrix is a digital marketing agency based in the Philippines that handles SEO, web design and content strategy. They had no website, so I built a full 11-page site from scratch: content first, then wireframes and mockups in Figma, then a custom WordPress build. The site’s content was AI-drafted and I reviewed it before launch.
This is not an online store project. I have designed and launched online stores from scratch and have worked on existing stores, and I am glad to talk through how I would approach yours on a call.
Built Around How People Actually Buy
A store can lose a shopper in a few familiar places: a product page that does not answer a question, a checkout with a surprise at the end, a page that loads slowly on a phone. Ecommerce web design services are not only about making the store look good. They are about removing the small things that make a shopper hesitate.
I plan each store around that: clear product pages, a cart and checkout set up in the platform’s own settings, and a mobile-first layout. A campaign or a new product line can have its own landing page.
What Each Page of a Store Has to Do
Homepage
What the store sells, who it is for and where to start shopping, visible near the top of the page.
Category pages
Products grouped the way shoppers look for them.
Product pages
Images, a clear description, the price, the available options and a clear way to add to the cart.
Cart and checkout
The order summary, shipping options and payment options, set up in the platform’s own settings.
Policy and contact pages
Shipping, returns and privacy information plus contact details, placed where shoppers expect to find them.
WordPress or Shopify, Chosen for You
The platform should fit how you sell, not the other way around. If you want full ownership and room to grow, WooCommerce web design on WordPress is the route, and my WordPress web design work covers the site around the store. If you prefer a hosted platform, I build on Shopify. My Shopify store work covers that path, and I help you choose before any work starts, so the platform fits your store rather than my preferences.
Planned Around Your Products
How does an online store project work?
It starts with a conversation about what you sell, who buys it and how you plan to grow. The platform is chosen with you at that point, WooCommerce on WordPress or Shopify, before any design work starts.
Content comes next, because the page plan depends on it. Products are loaded into the store from the details you provide. Product copy is drafted with AI from those details, checked against your specifications, and reviewed by me, and the page copy around it is covered under Content Writing. Designs are made in Figma when the project needs it, mobile-first, and the approved design is built on the chosen platform and checked before launch.
Frequently Asked Questions
What platform should I use for my online store?
WooCommerce on WordPress suits a store where you want full ownership and flexibility, and Shopify suits a store where you prefer a hosted platform. The right one depends on what you sell and how you plan to grow. I help you choose the one that fits, and I build on both.
How is the checkout set up?
Checkout is set up in the platform’s own settings, with your payment, shipping and tax options connected as the platform supports them in your country.
Is the store mobile-friendly?
Yes, every store I build is designed mobile-first, with product pages and checkout laid out for a phone first and then scaled up to tablet and desktop.
Do you handle the products and content?
Yes. I set up the store structure, build the pages and load your products into the store from the details you provide: products, images, prices and specifications. Product copy is drafted with AI from those details, checked against your specifications, and reviewed by me.
How much does an ecommerce website cost, and how long does it take?
The cost and the timeline depend on the scope of the store, such as the platform and the features it needs. We agree on the price before any work starts, and you get a timeline with milestones before the project starts, which I work to.
Can you move my store to another platform?
Yes, I move stores between platforms. The store is rebuilt on WooCommerce or Shopify, and what carries over is agreed with you before the move starts. I keep what is already working, such as URLs, content and links, and redirect what changes, so existing search value is protected where possible.
Do you maintain WooCommerce stores after launch?
Yes, maintenance and hosting covers WooCommerce stores, so the store is kept updated after it goes live.
Have you built online stores before?
Yes, I have designed and launched online stores from scratch and worked on existing stores, on WooCommerce and Shopify. I do not list store names or results on this page. I am glad to talk through my approach on a call.
Looking for something else?
A website is more than one piece. Every service here fits together because it is built together.
The full website service that ecommerce website design sits under.
Titles, structure and schema so search engines can read each page.
A focused page for a campaign or a new product line.
Ready to Plan Your Online Store?
Tell me what you sell and how you want to sell it, and we will work out the platform and the pages from there. Based in Baguio City, I work with clients across the Philippines, the US, UK, and Australia.
Jude Pudlao, web designer and SEO consultant, Baguio City, Philippines. Working with clients worldwide. Last updated 2026-10-30.